Hitachi Data Systems has launched a new range of products to help customers implement cloud.

HDS said its new portfolio of converged data centre solutions supports Hitachi enterprise class storage systems and blades and other standard network infrastructure components to enable quicker and simpler deployment of cloud computing.

The Hitachi converged data centre solutions combine storage, computing and networking with software management, automation and optimisation. These solutions help organisations build a cloud infrastructure using tightly integrated, shared components including storage, computing and data networking.

An independent analyst explained that solutions that help organisations deploy cloud easily allow them to concentrate on developing applications that will run on the infrastructure.

"In today's fast evolving and economically challenging business world, IT organisations must spend less time configuring and managing individual devices or applications and dedicate more time developing, delivering, and enhancing new services," said Richard Villars, vice president of storage and IT executive strategies, IDC.

"Companies like HDS that are providing converged data centre solutions built on a scalable, reliable, and flexible storage foundation will play a critical role in organisations' data centre transformation efforts."

HDS said its new solutions are the answer to organisations' concerns about the few standards in cloud computing. This dilemma discourages organisations from adopting cloud since they are not sure if their investments will reap rewards eventually.

"Hitachi Data Systems is keenly focused on simplifying and accelerating our customers' cloud environments while protecting their IT investments," said John Mansfield, senior vice president, global solutions strategy and development, Hitachi Data Systems.

"Ultimately, these solutions help transform customers' data centres into automated information centres that closely align business objectives with infrastructure performance to optimise return on assets."