Jaguar Land Rover is taking delivery of a pre-built modular data cantre for its Solihull advanced manufacturing plant in the West Midlands.

The modular data centre is designed to save on costs through power efficiency and is being built and supplied by telecoms and outsourcing firm Colt. The data centre units come in various sizes and are built in the north east of England.

Modular data centres are a growing market with the likes of IBM and HP also carving a niche in the market. Jaguar Land Rover will migrate its existing on-site IT facilities to the new purpose-built data centre at the plant.

This is the first deployment of Colt's modular data centre by a major manufacturer, with the new data centre planned to be delivered within four months and fully operational in the first half of 2012.

The Colt system will be pre-configured with racks and cooling before the handover. The data centre has a Power Usage Effectiveness (PUE) of 1.21, which is lower than the general data centre average of 1.8, according to some industry estimates.

With PUE, measures nearest to "1" are the best, taking into account the level of power going into the centre divided by the power used to run it for lighting, cooling and other features.

Jaguar Land Rover recently deployed a new networked storage system to help simplify data storage capacity and improve data management for its vehicle designs.

Jaguar Land Rover said it had now "consolidated its workflow to a single file system and point of management, had simplified its IT infrastructure, accelerated productivity, had increased both capacity and performance, and had reduced costs".

Luxury car rival Daimler recently signed a major infrastructure services deal with HP that will support key systems. The deal aims to cut costs and will support Daimler's data centres and help manage the firm's financial services, sales and dealer organisations in Germany.