Vodafone is the largest mobile operator in the world in terms of sales and internally the Newbury, Berkshire-headquartered carrier has increased the usage of its outsourced IT application development and maintenance.

Vodafone is a major IBM customer and stated recently:

"Vodafone has successfully completed outsourcing of its Indian IT estate to a specialist organisation with capability to match the Group's scale and growth requirements."

This has led to cost savings in its internal helpdesk -- also outsourced -- and the company has pursued a strategy of consolidating its European datacentres to reduce costs further.

Vodafone is the largest mobile operator in the world in terms of sales. In the last year the global operator has increased the usage of its outsourced IT application development and maintenance. Vodafone is a major IBM customer; it stated recently, "Vodafone has successfully completed outsourcing of its Indian IT estate to a specialist organisation with capability to match the Group's scale and growth requirements." This has led to cost savings in its internal helpdesk - also outsourced - and the company has pursued a strategy of consolidating its European datacentres to reduce costs further.

With a large retail chain inherent in its business Vodafone has in the last year formed a single global supply chain division, Supply Chain Management, which it says has "enabled savings across all operating companies".

Expansion continues at Vodafone despite the global economic slow-down. It recently launched a new network in Qatar with the technology being led by British CIO Adrian Dilworth. Costs were kept down by Dilworth who insisted that the business units aligned with the Oracle telco IT systems he put in place.

The company is also focused on an efficiency programme that is ahead of planned progress, the firm claims. In November 2009, chief executive Vittorio Colao said that a £1 billion reduction in costs will be delivered a year ahead of planned and a further £1bn cost savings target has been set for 2012. Vodafone said it would achieve these savings by "leveraging on network, sourcing and infrastructure scale across a wider geographic area," it also said staffing levels will be cut even further.

Reporting its half-year result for the six months ending 30 September 2009, Vodafone said group revenue had increased by 9.3 per cent to £21.8bn, with European revenues increasing by three per cent. Vodafone, like many telecoms competitors, including Colt, are moving increasingly into the data market as voice revenue declines. Data revenue increased by 17.8 per cent in Europe, it said.