The Cabinet Office has appointed Andrew Stott for its newly-created role of the Government's director of digital engagement.
Stott, currently government deputy CIO, will be based in the Government Communications department at the Cabinet Office and will report to the permanent secretary for government communications, Matt Tee.
The newly-created position was advertised in February, with a salary of £80,000 to up to £160,000 per annum.
Stott's main task will be to work across Government departments to improve their online communication strategies, and use of new technologies, including social networking sites and blogs, in an effort to reach citizens.
The director of digital engagement will also be responsible for implementing the recommendations of the Power of Information Taskforce, chaired by MP Tom Watson, which aims to ensure government understands the changes in communication and information technology.
Stott has been the government deputy CIO since September 2004, and oversaw the government's websites as part of the Transformational Government programme.
Stott is already using Twitter under his newly-created account: twitter.com/DirDigEng