Nortel Networks has set up a network management centre in Delhi, India to service its customers worldwide.

The centre will provide network management, technology transformation and hosted application services for multi-vendor, multi-technology telecommunications networks serving both local and multinational companies, it said today.

The telecoms operator already runs similar centres in London and North Carolina, US. But the company chose India because of the easy availability of low-cost talent, said Ravi Chauhan, Nortel’s Indian managing director. Having a centre in India will also enable the company to better offer round-the-clock support to global customers, he added.

India’s telecommunications market is also booming, as over 6 million new mobile phone subscribers are being added each month. One of India’s leading service providers, Bharti Airtel already uses hosted contact centre services and an interactive voice response (IVR) technology from Nortel to provide customers with a virtual, multilingual storefront for ordering new services and completing routine transactions. Nortel hopes to sign up more customers in India soon, Chauhan said.

Other telecommunications companies including Nokia have also set up network operations centres in India.