Betfair’s mobile channel is going strong despite a fall in revenues in the first quarter, the online betting company revealed in its latest quarterly update.
In its Q1 2014 interim management statement, Betfair said: “The mobile channel continues to exhibit strong growth, with revenue up 53 percent.” Betfair delivers betting services through Java and Apache-based web, mobile and tablet platforms.
This is against a background of an overall drop in revenues in the three months to 31 July 2013 being down 13 percent from £103.8 million last year to £90.4 million this year, reflecting the company’s “continued focus on sustainable markets, the impact of regulation and absence of a major football tournament in the period”.
“The business is continuing to show that it can compete more aggressively and efficiently in our key markets.”
Mobile is a key earner for betting companies, with rivals like Ladbrokes relaunching its mobile platform - albeit delayed - earlier this year.