General election 2015 is all over. Unsurprisingly it's a Conservative government; more surprisingly is the size of the majority and no coalition. Given the nervous state of the world economy the electorate decided to stick with the devil it knows. But the 2015 general election did not fill me with hope. The campaign was far too simplistic and boiled down to brickbat throwing over economy versus austerity. With some signs - probably well massaged - of economic health, there was no way the public would risk change.
In an era of data, insight and communications, the political classes relied on abstracts that have left many confused over what austerity means to their communities and whether economic stability is ahead. The austerity argument - voiced with great success by the SNP, never demonstrated the damage cuts are doing to the vulnerable in society. Too often the anti-austerity parties sounded like a clarion call for more money to go into the public sector without any analysis of how funds could be used more efficiently to support those in need. While the economic and business risk of a society that relies on a disenfranchised workforce on zero hours contracts was also never communicated.
I have no faith or belief in the Conservatives as a party or government, but nor do Labour have the moral high ground following their history of abandoning manual workers and the nation's regions. A simplistic fight between the factions on austerity or growth was out of touch with the needs of business, communities and individuals to have a UK that is a better place to live, work and trade in.
Instead the electorate deserved a vision of a joined-up and efficient country that acts as a platform. Slugging your way through three levels of administrator to get an NHS appointment is costly and unnecessary for patient and the NHS; as is the continued use of the letter as a primary form of communication. Banking has learnt to offer all forms of communication choice and benefited.
The convoluted layers of government at central and local levels again leads to excessive cost and disjointed services that cannot deliver decisions effectively. With two legislature houses in Whitehall, two devolved authorities, on average two layers of local government and multiple agencies the opportunity for reform is there to be grasped.